Luckin Coffee Thermos Mug/瑞幸保溫杯

設計流程

簡潔又有記憶點是成熟市場對產品設計的要求,就像這款瑞幸水杯。設計師設計了簡潔雅致的杯體,又在杯蓋強化了品牌元素——小鹿角,增強了產品的吸引力和識別度。每次使用都能增加品牌露出,形成消費記憶,潛移默化的占據使用者心智。配以輕松愉快地色彩,磨砂的質感,符合“年輕”這一人群定位。增強使用場景的聯想:擺在手邊常享一份溫情。

Design
Speci?cation

Simplicity and memory are the requirements of mature markets for product design, just like this Luckin Coffer Thermos Cup, Designer designed a simple and elegant cup body and adds small antlers in the cup lid to strengthened the brand element as well as enhanced the product's appeal and recognition. Consumer memory will be formed by each use to increase the exposure of brand, which subtly impressed users.In accordance with the positioning of young people that coupled with pleasurable colors and matte texture.Enhance the association of the use scene: always have a tender feeling at hand.

Contact/聯系
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深圳九點整工業設計有限公司
Shenzhen 9- o'clock Industrial Design Co., Ltd.
聯系方式/CONTACT

+ 0755-8328 0909 (固話)

+ 86 18025308885 (張先生)

深圳·福田區·濱河大道

9289號京基濱河時代大廈A座1806C

ShenZhen

1806c, block a, Jingji Binhe times building, 9289 Binhe Avenue, Futian District

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